If you are in a top home based business and need to make presentations to prospects here is some great advice I hope you can utilize and profit from.
Top Home Based Business Step 1:
You must measure how many prospect meetings you have over a week or month and then find out your conversion to sale rate. For example, if you had 10 prospect meetings over the past month and close 3 of these to a sale, y0ur conversion rate would be 30%.
Step 2: Once you are aware of your historical or present conversion rate to sale, set a goal to get to say 50% over the next 90 days. So set a concrete, specific goal.
Step 3: Now to increase your conversion rate here are some great tactics that prove to work every time.Sales increase when you adopt a visual, physical and auditory stance to your presentation every time.
Instead of just telling people (auditory) what you do you will automatically increase your conversion rate if you
1) have a visual presentation (flipcharts, survey, questionnaire, presentation)and
2) Focus on their needs and uncover their problems and give solutions rather than selling your product to them.and
3) Include a physical demonstation - via samples, getting them to fill out a questionnaire, demonstrations, product overviews that they hold and touch.
Mark my words, every time you include all 3 above: Auditory, Visual and Physical.... your sales will increase.
Every time you focus on the needs of the prospect, build their dis-satisfaction and give them a solution rather than sell to them, your conversion will increase.
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Monday, August 27, 2007
Top Home Based Business Closing the Sale Tip
Posted by
Brian Jackway
at
6:54 PM
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